Producing, Producers & Production Companies Course

If you wish to become a successful Producer in the The Music Business, you should know how the Music Business operates and the correct steps to take, in the right order, to achieve that success.

Likewise, if you wish to become a very successful Production Company or Indie Label, you must choose the "right" Artists, Producers, Songs and Songwriters [including yourself], and know what steps to take for you to successfully help them [and therefore, yourself] move up the "Road to Success".

Producing, Production Companies & Indie Labels

INSTRUCTOR NAME: David J. Spangenberg

COURSE LENGTH: 6 Weeks

Upon completion of this course...

1. As a Producer you will know how to produce a marketable recording that someone will wish to "buy".

2. As a Producer of musical material, you will know what to look for in creative and marketable Artists and Songs.

3. You will be able to protect yourself and your recordings correctly and safely.

4. As a Producer, you will be able to record your musical material, both demos and masters, correctly & cost-effectively.

5. You will be able to choose the "correct" people to aid you in the recording process, if/when needed, (including Musicians, Singers, Engineers, Sound Designers, Arrangers and Producers,) and be able to deal with them financially, contractually, and personally.

6. You will be able to choose the correct Recording Studio for your needs and know how to deal with them, financially and otherwise.

7. You will know who will be interested in hearing your recordings and be able to place your musical material in "the right hands" either personally, or through a Manager or Agent.

8. You will be able to read, understand and negotiate the important points of Producer Contractual Agreements.

9. You will know what Producers & Production Companies do business-wise, how they "operate", and how they make money.

10. You will be able to start and run Your own Production [or Indie Record] Company.

Sample Pages From The Course

Producing, Production Companies & Indie Labels
By David J. Spangenberg

© 1984, 1991, 1998, 2003, 2004, 2006, 2007, 2008, 2010 David J. Spangenberg
All Rights Reserved

Week 1: Introduction

1. Introduction

Note: Although this course seems like it's written for and about Producers and Production Companies, if you wish to start a Record Company yourself, this course's information fits, also! As I put it below, A Record Company is, in a way, like a "glorified Production Company".

I believe it's useful here to start with a brief introduction of the subject as a whole, which I will then break down into detail in the following "chapters".

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In the Music Business, Producers are becoming just as hot, sought after and successful as the Artists. It seems like just as many Managers are looking to manage Producers as they are Artists, especially in the fields of Pop, Hip-Hop and R&B. It's the new "In Thing".

But what actually is a Producer's job? Simply put, the Producer is somewhat equal to the Director of a Film. He/she/they handle the entire musical recording process - and nowadays, usually a lot more! Many like to stick their paws into everything!

Now, what's the difference between a "Producer" and a "Production Company?" A Producer is the creative entity to the Production Company, which is the business entity. The Production Company is somewhat equal to a Producer of a Film. They are the business people.

A Record Company, in simplified terms, is really what I call a "glorified Production Company". The difference is that usually the Record Company also handles the manufacturing and distribution, as well as doing the bulk of the Promotion for the Artist and their Recordings.

At this point it's important for us to take a moment and step back into the history of the Music Business, so as to paint a clearer picture.

Before roughly 1970, Producers worked for the Record Companies as part of their staff. The Artists would sign directly to a Record Company, and the Company would assign them one of their Staff Producers to handle the recording responsibilities in the Studio.

Then in the 1970's there were those individuals who decided, for one reason or another, that they wanted to produce some Songs and Artists independently, even before a Record Company became involved. Why?

They usually wanted one or more of the following:

1. To get their own Songs "out there".

2. To get themselves out there as an Artist.

3. Creative Control over their Music as well as the recording of it.

4. Better bargaining power so as to get more of the "benefits".

Soon after, many individuals decided to also become "Production Companies", and "make the deals" with the Record Company. In this situation, the Artist would sign a Recording Deal with the Producer/Production Company - yes, they can be, and often are the same person - and the Producer would look to sign a Recording Deal with a Record Company, guaranteeing the Record Company exclusive use of that Artist.

Why did the Producers want to handle the business end?

Control, Power - and a lot More Money! They would have more creative and business control and could make more of the decisions. And, they would be handling more of the money as well as making more of the money...

Course Textbook [Recommended]:

"The Music Biz" by David J. Spangenberg
[available through this site]

Download the whole course sent at once!

It comes in the free Adobe Acrobat Reader™ [.pdf] format

The price for the whole course: ~~$69.95~~

2010 Temporary Price: $49.95!

Important Note: You can now receive this Course, along with all of David's other Courses, including "Songwriters & Music Publishing", "Artist Development & Management", plus his "Music Business Contract Law Basics" Mini Course, plus his 340 page Book "The Music Biz", which ties it all together, by Downloads, for only $99.95!

2010 Temporary Special: $69.95 [over 25% off!]

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