You Don't Get A
To Make A First Impression!
know what it's like when you first meet someone - you get an initial
impression of him or her that can be slightly to very positive, slightly
to very negative, or maybe just non-existent. Using that premise, when
you or your product is presented to someone new, that initial opinion
can get you a contact, a contract, the door, or simply total disinterest.
And, this will also usually affect any future presentations to this
person. And you want [need] to open [as well as keep open] doors wide-
not shut them! My point? Make a rip-roaring first impression!
Name: It's The Most Important Thing You Have.
How You Treat It Will Determine Your Success!
are known by your name in the Music Business. Everything you do is under
a microscope. Do whatever is necessary to keep your name in good standing
by only presenting and representing Great product! Always remember that
when you represent someone else's product, Your name is on the line!
2 rules for Success: Have Fun & Be Professional!
are the two rules with which I govern my business, my art and my life.
(1) You should be having "Fun" doing what you do! If you're
not, why are you doing it! If you aren't having fun, your product will
look and/or sound "dead". Also, (2) You must professionally
create and/or produce and/or handle the product - that is, get it done.
Done completely, and done well! You can then proudly say - "This
"Making It" Consists Of:
1/3 Talent, 1/3 Luck, And 1/3rd Persistence.
You Can Make Your Own Luck By Being Persistent!
odds are more and more in your favor the more persistent you are. If
you are persistent, there's a much better chance you'll be in the right
place at the right time - which is what luck is!
Your Foot In The Door Any Way You Can!
it's by being creative in your presentation - or you just plain knock
the door down by being persistent- get your foot in the door! Even if
you have to give in a little, it's worth a lot it in the long run! You
gotta start somewhere if you want to finish at the top!
10% Of Something
Is Worth Way More Than
100% Of Nothing!
insist on all the power or money. If you want it all, you'll get none!
10% of something in the Music Biz can be a lot of money!!! By taking
10% now, you'll have your foot in the door to make much more than 10%!
A fact: You can be the most creative person in the world - but if somebody
can't make a fair amount of money from you or your product - your career
Be Just As Creative On The Business End As
You Or Your Client Is On The Creative End!
in how you run your business, and how you are presented and promoted
will make your business successful - you and/or your Product will be
noticed and stand out from the others!
Remember that the Music Business is a Business!
your eyes wide open! If you do there'll be less of a chance you'll be
screwed - and more of a chance you'll be successful! And, again, remember
that if someone can't make a fair amount of money off of you or your
Never Burn Bridges!
need every contact you can make. Even if they turn you down today, be
diplomatic and at least start a relationship with this person that could
blossom in the future. Be Professional! You don't have to agree with
someone's opinion. Leave the door open - you never know what benefits
that relationship will have in the future
You must realize that
that lowly assistant you might've yelled at may be the President of
a company you wish to do business with some day!
"Good" Is Not Good Enough
If You Want To Get To The Top,
You And Your Product Must Be GREAT!!!
are a ton of "Good" singers, "Good" songwriters,
"Good" Producers, etc. You want to (and need to) stand out
from the others - be Greater than Great - be OUTSTANDING!!!